Consulting Services for Starting Magazines, Newsletters, and Internet Publications

Our mission is to help people determine if their ideas will succeed (and to make the idea stronger if we can), and then to help you develop a startup plan with the greatest chances of prospering. We cannot help you raise money, but we can help you make a plan that investors might support.

Free Information about starting new publications includes a dozen publishing articles, practical FAQs, our hand-picked links to publishing resources, and a calendar of publishing conferences where you can learn more.

Products for Sale at this site include our business how-to book for starting new publications ($19 from Amazon) and our business plan kit to help you develop your plan ($97 from us).

Consulting Services

Instant feedback about your publishing idea for $250
Is your magazine idea a good one? Wouldn't you like to find out before you spend time and money developing a formal magazine business plan? Send us a description of your idea and we'll give you advice you can immediately use. We can usually respond within a week. We send our comments in writing, by email, and we can tell you plainly what's right about your idea, and what pitfalls to look out for. If we think the idea is flawed, we'll tell you why. If it's good, we'll tell you how to make it even better. If you want this service, email us your fax number and we will fax you our nondisclosure agreement before you send us your idea.

Editing your draft magazine business plan for $1,000
You've finished writing a magazine business plan or newsletter business plan, but will it persuade people to invest in your new publication or help you get it going? Have you included all the information people expect to read? Have you made any obvious mistakes in strategy? Send us your business plan and we'll give you our professional feedback as well as business and marketing strategy recommendations and editorial comments. If there's something wrong with your plan, we'll tell you how to fix it. You'll do all of the rewriting yourself, using resources and tips we recommend to you. We'll spend up to 10 hours reading your plan, making editorial suggestions, and writing strategic recommendations to you. Normally, you will get our feedback within 2 weeks. We require a 50% deposit paid by check or credit card, and we charge the balance after you receive our comments.

Writing original magazine business plans for $5,000 or more Our consultants can research and create original publicatio n business plans for fees ranging from $5,000 to $45,000. The fee depends on how much of the research has already been done by the client. Contact us to discuss your needs.

Coaching by the hour
We charge $125 per consultant per hour for email, telephone, fax, and face-to-face consulting with new publications. We can show you the publishing shortcuts that will save you time and money getting your publication off the ground. All information you provide to us is kept in strictest confidence, and we are happy to sign nondisclosure agreements if requested. Coaching fees are charged to your credit card the same day that you have the consultation. If you need this service, email us with your fax number and we will fax our coaching agreement which includes a nondisclosure agreement to protect your idea.

We accept credit cards, and Paypal, for all of our consutling services.

We offer discounts to members of the Independent Press Association, a nonprofit group that serves cultural, social justice, and independent media. For information about joinning the IPA, click their logo or visit








©, 2006